Tom Bannon: Senior Executive, Operations or Communications

Seasoned executive leader with over 20 years combined experience impacting corporate profitability and performance through expert orchestration of technical resources. Enhance organizational and operational productivity with skillful development, implementation and management of business reengineering programs and innovative public relations strategies. Acknowledged team builder and mentor, reputable for cultivating productive relationships with political and legislative decision makers, civic committees, commercial chiefs, and the media, while ensuring sustained delivery of top quality products and services. Areas of expertise include:

Business Reengineering · Operating Infrastructure · Strategic Planning
Marketing Analysis · Proposal Development · Continuous Process Improvement
Business Alignment · Labor Relations · Budgets and Forecasting · Negotiations
Needs Assessment · Project Management · Team Leadership · Public Relations
Customer Retention · Training/Development

Professional Experience

THE BANNON COMPANY, Anderson, Indiana · 2007-Present
Management consulting firm advising companies and non-profit organizations on issues of strategy, organization, communications, fund-raising, and operations.

President
Developed cessation planning for long-time CEO. Crafted internal and external messages for communications campaign. Created fund-raising campaigns and assisted in their implementation. Assisted with event planning and execution.

HOOSIER PARK, Anderson, Indiana · 1994-2007
Churchill Downs owned pari-mutuel horse racing facility serving national clients and consumers, annual revenues of $235M.

Vice President of Operations and Communications
Directed alignment of operational requirements with adroit management of resources and over 200 personnel. Controlled capital finances, presented, justified and assembled business model to support $1M budget to Parent Company. Managed backside maintenance schedules and developed integrated logistics program for 17 barns, 1000 stalls, dormitory, track surface and track kitchen. Ensured quality of front-of-house maintenance and improvements. Coordinated hiring of multifaceted staff, including mutuels (tellers), admissions, security, front and back maintenance, clerical and administrative personnel. Analyzed and reengineered staffing needs and processes, streamlining employee roster by 10%. Co-lead negotiations with unions, averting proposed strike, resolved issues and maintained and enhanced employer-workforce relations. Supervised and mentored personnel, implemented staff valuation program.

Spearheaded media and public relations campaigns. Created and developed direct racetrack publicity, prepared media guides, press releases and press materials, optimized effectiveness of media tools through strategic targeting and distribution policy. Hosted press conferences and groundbreaking ceremonies, embodied company in spokesperson role and primary point of contact. Controlled $125K community funding budget, developed and implemented community promotional plans, coordinated allocation of donations and goodwill activities for the community. Served on 11 community boards, chairing the United Way Annual Campaign and raising $1M, President of the Rotary Club and district chair of the Boy Scouts. Earned registered lobbyist status, represented company in lobbying lawmakers and support groups regarding relevant regulatory and legislative issues, gaining favor from private and public sector, and cultivating preferential civic and community relationships.

Highlights:

  • Streamlined staffing, saving company $800K over 4-year period.
  • Ranked first out of seven affiliated organizations in company-implemented mystery shopper programs.
  • Helped maintain $10M subsidy to company.
  • Awarded Best Ongoing Media Relations Program by Public Relations Society of America, and Elmo Funk Ideal of Service Award by Anderson Rotary.

RIVERSIDE PILOTS, Riverside, California · 1990-1994
Professional baseball affiliates Riverside Pilots and Bakersfield Dodgers, with $300K annual sales.

Assistant General Manager, Director of Stadium Operations
Orchestrated all operations of busy sports stadium facility. Implemented continuous improvements, enhancing day-to-day effectivity, assigned resources as appropriate to maximize standards and place facility at forefront of highly competitive leisure and entertainments market. Maintained budgetary focus ensuring maximized operational cost-effectiveness. Spearheaded HR initiatives, interviewing and hiring skilled personnel for maintenance, housekeeping, security, food and beverage, administration and sales. Strengthened communication channels and relationships with customers, developed and delivered services that exceeded client expectations. Implemented community outreach programs, favorably positioning stadium in public's awareness and drawing valuable media coverage. Managed 'day-of-the-game' staff of 30.

Highlight:

  • Increased spectator attendance, breaking 48-year-old franchise record.

CAREER NOTE: Additional positions as Communications Specialist with Saint John’s Health System (Anderson, Indiana, 1994). Assistant Manager with Tire America (Dayton Ohio, 1989-1990). Journalist with Anderson Herald Bulletin (Anderson, Indiana, 1989). Sales Intern with the Indiana Pacers (Indianapolis, Indiana, 1988).

Education

Master of Business Administration
Anderson University, Anderson, Indiana

Bachelor of Science in Radio, TV and Film
Indiana State University, Terre Haute, Indiana





Tom Bannon's resume is available for download in Adobe PDF format.




Faux Run = Real Money
When the Rotary Club of Anderson, Ind. needed to organize a fund-raiser to fulfill its $15,000 pledge to Rotary International's Polio Plus campaign, Tom Bannon volunteered to chair an event committee.

The Clear Skies Project
How do you make replacing a leaking roof an appealing fund-raiser? You don't make it about the roof.

The See-Through Wall
What do you do when you have a wall that needs to be about seven feet high on one side, but only about five feet high on the other? That was the problem facing Tom Bannon when he worked at Hoosier Park, a pari-mutuel horse racing facility in Anderson, Ind.

Re-evaluating Employee Evaluation
Working in a team environment is something Tom Bannon enjoys immensely. In 2004, he got an opportunity to work on a team project for Churchill Downs Incorporated (CDI) that was very challenging and rewarding.



"His strategic planning input and communication skills--both written and oral--were great assets to Hoosier Park."
--Jeffrey Smith, General Manager of Racing
Hoosier Park Racing & Casino

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